IT IS THE WAY OF ...
To illustrate who I am as a designer, the word umami is the first thing that comes to my mind.
There are five known basic tastes in the human palate: salty, sweet, sour, bitter and umami. Umami is a loanword from Japanese, umai “delicious,” mi “taste.” Umami is described as a brothy, meaty taste that is a long lasting, and coating sensation over the tongue. The fundamental effect of umami is to balance the total flavor of the dish.
When I work, I’m interested in creating long-term relationships with clients. I think in multiple facets and find the right balance between clients, consumers, co-workers, family and life. I have learned a great life lesson that design is more than just a job but rather a way of living. Through school and work, I have been taught to understand the meaning of good design. I have faith in good design because it solves problems, makes a product last long and positively effects humans and the environment. To me, good design is just like cooking a delectable dish with the right ingredients for the right people.
As a skilled young product designer, I can make great contributions to a design team or organization to come up with great ideas, products, or innovative business solutions. I am passionate about being involved in the entire process of product development– ranging from brainstorming, research, ideation, and model making to visual presentation and storytelling. I’m searching for people who like to challenge the status quo to make the world a better place, and like umami, deliver experiences to people which go beyond the expected fundamental tastes by providing long-lasting delicious, memorable solutions.
Art Center College of Design, Pasadena, California, USA
Bachelor of Science in Product Design, 2011
El Camino College, Torrance, California, USA
Fine Art, 2002-2006
Pawparazzi, Freelance designer, Pasadena, CA, USA
November 2010
Provided packaging, future product line concepts using Adobe Illustrator for 2D art works and V-Ray rendering for 3D
Ryan Technology, Freelance designer, Pasadena, CA, USA
May-August 2010
Designed tactical bag for cell phonve forensics kit for SOCOM soldiers from initial sketches, pattern design, finalize design to production management.
Premiere Product Co. Freelance designer, Pasadena, CA, USA
June-Octorber 2010
Designed disposable dental floss from initial concepts, rapidprototypes, 3D design using Solidworks to finalize design.
HO Dental Company, Freelance designer, Pasadena, CA, USA
April-October 2010
Designed dental bleaching syringe from initial concepts, field research, study foam models, 3D Solidworks, to finalize design.
Fuseproject, Design internship, San Francisco, CA, USA
April-October 2009
Created product design concepts, from initial sketches, 3D models, mock-ups to presentations for product, packaging, branding and strategy projects.
Titleist Golf, Design internship, Carlsbad, CA, USA
April-Septermber 2008
Design golf club for year 2010 models from initial concepts, Photoshop renderings, rapid prototypes to finalize design.
Nike 6.0, Contract designer, Pasadena, CA, USA
January-April 2008
Design one of a kind figurine for Nike 6.0 migration event from initial sketch, video documenting the making process and model.
Salone Internazionale del Mobile, Milan, April 2011
ICFF Studio Winner, New York, May 2011
Art Center Student Gallery, 5 Products, 2007-2010
Wonka Project sold to Nestlé, December 2010
Toyota Motor Scholarship, 2009
Ford General Motors Product Scholarship, 2009
Art Center College of Design Scholarship, 2006-2008
Joy Karr Scholarship, 2004
Adobe Photoshop, Illustrator, InDesign, Alias Automotive,
SolidWorks, SketchUp, Bunkspeed, Keyshot, V-Ray
Hand sketching, quick mock-up, automotive painting, wood working
Excellent self-managing, motivated and entrepreneurial nature,
good energy and lot of smiles
Fluent in English and Thai
Playing golf, hosting parties, Thai meditation
SETHAPÜN